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15 Sep 2016   admin

10 Percent 2016

GDC’s vision is to be leaders in design higher education to nurture innovative and responsible designers for the greater good of humanity. Responsibility and sustainability (for the social, economic and environmental world) are core values that underpin all curricular. They are values we expect our graduates to embrace and further in their careers. One of the key strategies to cultivate these values is our Community Engagement Initiative, the 10Percent Initiative. For four weeks of the year (roughly 10Percent of the academic year), all undergraduate students from all programmes and levels form new teams to work alongside communities, applying their design skills to make a difference. From researching the issue and context, to exploring the design potential for upliftment and advancement, to prototyping and often implementation, students bring design expertise to communities that would probably not otherwise benefit from design intervention.

The initiative has run since 2007 and the college has worked with over 30 different communities or causes. Students have generated promotional material for the South African Depression and Anxiety Group, educational material for street children, mobile apps for children with Autism, resale solutions for street vendours. A particularly successful project has been in collaboration with the FabLabs (fabrication laboratories, sponsored by the Department of Trade and Industry).





14 Oct 2016   admin

The Principles of Good Multimedia Design

It is often overlooked just how important design is when it comes to multimedia as not all multimedia is effective. Design plays a massive role in the user experience from navigation to seamless use across the multimedia activation. If the user can browse and navigate easily as well as enjoy the process, then the design has been effective.Often when it comes to multimedia it is not just about how the end product looks but also the ease of use and overall user experience. If the experience is seamless and fun that will keep them coming back for more.Similar to the software development life cycl ...

15 Oct 2016   admin

7 TED Talks Every Designer Should Watch

Inspiration may come in many forms and it depends on what drives you creatively. In the hustle and bustle of life we are bombarded with stimulation and distractions constantly in the digital age. So sometimes it is good to take a step back and appreciate the moment.Here are 7 TED talks that every designer should watch:“3 ways good design makes you happy” by Don Norman“How to build your creative confidence” by David Kelley“Simplicity sells” by David Pogue“The impact of persuasion” by Don Norman“Designing for simplicity” by John Maeda“How great leaders inspire action” by ...

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